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Google Sheets Automated Emails: 6 Best Practices

Understanding Your Audience Research Your Recipients One of the first steps I learned in marketing is that knowing your audience is crucial. When I began using Google Sheets for automated emails, I realized that tailoring my message to my recipients made a massive difference. Dive into who they are, what interests them, and the problems […]

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Mailchimp Automated Emails: 6 Best Practices

Know Your Audience Identifying Your Target Demographics When I first started using Mailchimp, I couldn’t stress enough how important it was to know my audience. You can’t effectively communicate unless you really understand who you’re talking to. Think about age, location, profession, and preferences. The more specific you can be, the better. Believe it or

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