Understanding Email Automation What is Email Automation? When I first dove into the world of digital marketing, email automation was like discovering gold. It’s basically the practice of sending out emails based on certain triggers or pre-set conditions. This could be things like a user signing up for your newsletter or making a purchase. The […]

Understanding Email Automation What is Email Automation? Alright folks, let’s kick things off by demystifying email automation. At its core, email automation is about sending targeted messages to your audience without having to manually hit send every time. Imagine being able to nurture leads or maintain customer relationships while you focus on other pressing tasks.