Step 1: Gather Your Contacts Creating a Mailing List When I first started sending email blasts, gathering the right contacts was one of the most crucial steps. You want to ensure that your message reaches people who genuinely want to hear from you. Start by compiling a list of emails you’ve collected over time – […]
1. Create Compelling Subject Lines Understanding Your Audience When it comes to email marketing, the subject line is your best friend and sometimes your worst enemy. Seriously, if you don’t have a captivating subject line, your email could get lost in the sea of inbox clutter. I’ve learned that understanding your audience is key. What
Step 1: Decide on Your Audience Understanding Your Target Audience First things first, you’ve got to know who you’re talking to. Think about your current and potential customers. What do they like? What do they need? It’s all about crafting a message that really resonates with them. I usually start by jotting down a few
Step 1: Prepare Your Email List Gather Your Contacts First things first, you need a solid email list to work with. I recommend starting by gathering contacts from various sources – think past customers, newsletter subscribers, or even social media followers. The goal here is to obtain permission from these folks, so you’re not just