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Outlook for Email Blasts: 6 Best Practices

1. Define Your Audience Understanding Demographics One of the first lessons I learned in my marketing journey was the importance of knowing your audience. Without a clear understanding of who you’re talking to, it’s like throwing darts blindfolded. You’re hoping to hit the target, but the chances are slim. Start by diving into demographics such […]

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Software for Email Blasts: 6 Options Compared

1. Understanding Your Needs Identifying Goals Before diving headfirst into the world of email marketing software, it’s essential to sit down and think about what you want to accomplish. Are you looking to grow your newsletter subscription list? Or maybe you’re launching a new product and want to get the word out? Pinpointing your goals

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