Welcome Email Setting the Right Tone Ah, the welcome email. It’s like the first handshake when you meet someone new. This email sets the stage for your relationship, so I always try to make it warm and friendly. I usually start by thanking my new subscribers for joining my list. It’s a simple yet effective […]
Audience Engagement Level Understanding Your Audience When I first started crafting email campaigns, one of the biggest revelations was that not every audience is created equally. Some groups are super engaged, while others may need a gentle nudge. It’s essential to dive deep into understanding who your audience is and their interaction habits. Consider conducting
Understand Your Audience’s Preferences Surveys and Feedback One of the best ways I’ve found to determine when and how often to send emails is by simply asking your audience! Running a quick survey can be super insightful. A simple Google Form or pop-up on your website asking subscribers their preferred email frequency can yield fantastic