Step 1: Planning Your Email Blast Identify Your Audience Before jumping into the actual sending, it’s critical to know who will receive your email blast. You want to tailor your message for specific groups so that it resonates with them. I often think about their interests, challenges, and what would grab their attention. Take a […]
Step 1: Crafting Your Compelling Message Understand Your Audience Before diving into writing your email, take a moment to think about who you’re sending it to. Understanding your audience is crucial. I always start by creating a customer persona for each segment of my email list. You’d be surprised how much this helps in tailoring
Step 1: Prepare Your Email List Gather Your Contacts First things first, you need an email list. You can’t send a blast email without knowing who you’re sending it to, right? I usually start by going through my existing contacts. Make sure to create a list from people who’ve opted in to receive communications from