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Software for Sale to Send Email Blasts: 5 Options Compared

Option One: Mailchimp Overview and Features When I first dove into the world of email marketing, Mailchimp was one of the first tools that came across my radar. It’s like the Swiss Army knife of email platforms. The user-friendly interface makes it easy even for those who aren’t tech-savvy to send professional-looking emails. The list […]

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How to Send Email Blasts: 5 Best Practices

1. Build a Quality Email List Understand Your Audience Before you even think about sending out email blasts, you’ve got to know who you’re talking to. This means taking a good hard look at your target audience and figuring out what makes them tick. Are they young professionals, busy parents, or tech enthusiasts? Knowing your

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